Isaac Ortega

Understand the video retainer model and why it works for beverage brands running always-on marketing. Learn how retainers compare to project-based work.

Match your video production budget to your marketing goals. Whether you're launching a product, scaling ads, or building brand awareness, here's what to budget.

A week-by-week breakdown of your first month working with a video production retainer. From onboarding to first deliverables, here's exactly what happens.

Everything you need to know about beverage video production pricing. From single-day shoots to retainer packages, learn what drives costs and how to budget for your brand.

Learn how to evolve your video retainer as your brand grows. From starter package to full creative partnership, here's the scaling path for beverage brands.

Learn when your beverage brand needs a hero spot—the flagship video that defines your product. When it makes sense, what it costs, and what you'll get.

How to plan an effective brand story video that resonates with customers and investors. The process, timeline, and what makes brand videos work.

Compare retainer and project-based video production models. Learn which approach delivers better ROI for your beverage brand's content strategy.

A breakdown of what happens during a Product Ad Day shoot. See exactly what content we capture, how we maximize efficiency, and why this format works for beverage brands.

Learn the proven ad creative structure that works for beverage brands on Meta, TikTok, and YouTube. Hook frameworks, story structures, and CTA strategies.

See exactly what a professional content day produces for beverage brands. From hero spots to platform variants, understand what to expect from your shoot.

The common mistakes that kill beverage ad performance. Learn what's going wrong with your creative and how to fix it for better ROAS.

The complete video asset checklist for launching a new beverage product. From pre-launch teasers to post-launch ads, plan your content strategy.

Understand the complete beverage video production process. Realistic timelines for pre-production, shooting, and post-production.

Why Chicago is an ideal base for beverage video production. Local advantages, nationwide service, and what makes OCT the choice for beverage brands.